Vespa, an Italian style icon since 1946

NEW VESPA PRIMAVERA & VESPA SPRINT S

The Vespa story keeps forging ahead, captivating future generations. Discover the completely revamped design and advanced technology of Vespa Primavera and Vespa Sprint S. Italian-made and innovative, Vespa has introduced the latest generation of electric models. With a wide selection of options at your disposal, you can personalize your new two-wheeler with colors and accessories to reflect your style, be it classic or sport-driven.

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The power of Vespa brand

In a recent study report issued by Interbrand, the world’s leading brand consultancy, describes Vespa as “a unique and iconic brand that is recognised at an international level.” The inclusion in the list of the best global brands also put an economic value on the power of the brand for the first time.

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(VESPA ELETTRICA)RED

(VESPA ELETTRICA)RED is a special livery developed to support the Global Fund and make a concrete contribution to the fight against AIDS and pandemias.

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Inheriting the classic and irreverent DNA peculiar to Vespa, the magazine talks about art, design, food, music, cinema, travel and fashion. Through catching lifestyle stories and focus on new trends, it offers a reading that redefines the rules of contemporary life.

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THIS IS VESPA ELETTRICA

A contemporary work of art with an electric heart that is not only revolutionising two-wheeled mobility but bringing a vibrant new sense of energy to the road.

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SEAN WOTHERSPOON X VESPA

The Vespa Primavera Sean Wotherspoon is a special limited edition, destined to capture the hearts of anyone who enjoys playing with fashion and who embraces daring style. It is the ultimate expression of the creative energy that links Vespa and Sean, together with their shared love of colour and experimentation that anticipates tomorrow’s trends.