Everything about Primavera 50 (RED) is dedicated to red, in homage to the special collaboration with the exceptional partner (RED) but also to the revolutionary power that has always distinguished Vespa. The livery and all the aesthetic details are then tinged with red, demonstrating how this two-wheeler – which has invented a new way of moving on the roads of the world – is as special as it is generous.
Vespa and (RED) join forces to create Primavera 50 (RED) A concrete contribution thanks to which (RED) can guarantee more than 500 days of medical treatment that saves life from HIV and help prevent the transmission of the virus from virus-infected mothers to their unborn babies.
By putting two wheels and an engine at the disposal of the changing world, Vespa Primavera made its first appearance at the end of the 1960s as a breath of fresh air. Following its epochal success, today Vespa Primavera renews that myth by bringing it into fresh and light lines, and becoming an example of style and elegance, thus giving life to a “new spring” in the name of generosity.